M3M’s forging of partnerships with the iconic brands like Aston Martin (and Elie Saab) is a response to the ever increasing preference for “Legacy Real Estate“. 1. High Appreciation: There is typically a 25-35% premium on rental and resale rates for branded residences versus non-branded luxury product. 2. Global specification: These are homes built to international standards, making sure that the build-quality and support matches the benchmarks set by a global luxury marque. 3. Status Symbol: Holding a residence in the Billionaire’s Block provides access to an “Inner Circle”–a powerful network.
Peer Insight: If you are comparing this with other M3M Country & sectors projects in the area, please be aware that while M3M Crown (also in Sector 111) is a top-end luxury project, the high-rise towers and The Aston Martin residences are one notch above it directly to focus on “Absolute Luxury” at much lesser density and higher value.
